Ever used a word like ‘ninja’, ‘warrior’ or ‘wizard’ in a job ad? If your company is a disruptive startup that wants to attract Silicon...

PR and marketing now requires extreme delicacy; it’s very easy for businesses to overstep the line into the realms of blatant opportunism.

You can’t expect to grow followers if you don’t offer anything interesting to watch, read or listen to.

About 50% of our working day is writing, including subjective pieces like blogs and opinion editorials, or responses to existing articles fo

Half a billion people now use the business networking platform, and clever targeting tools in LinkedIn's Campaign Manager mean you can g