Ever used a word like ‘ninja’, ‘warrior’ or ‘wizard’ in a job ad? If your company is a disruptive startup that wants to attract Silicon...

Does my business story warrant a press release? Find out when a press release is needed, and when a different approach might be better.

Around one in every 10 small businesses that approach us want to see if we can boost their search engine rankings. If you’re hell bent on...

TV is still the most popular platform for news consumption, and more than a third of adults still read print newspapers, according to annual

Getting featured in the press is universally regarded as a pretty great way to build awareness and improve the credibility of a brand.

We’ve seen some standout emails from brands who wish to reassure their customers as they negotiate the twists and turns of COVID-19.

For anyone serious about maximising their business’s potential for press coverage, a press kit must be a necessary addition to their website

PR and marketing now requires extreme delicacy; it’s very easy for businesses to overstep the line into the realms of blatant opportunism.

About 50% of our working day is writing, including subjective pieces like blogs and opinion editorials, or responses to existing articles fo

The PR & marketing industry has never been very good at upfront pricing. Typically, you have to ask. I get it. No two client jobs are the...

If you operate in an industry where customer complaints are unavoidable, reputation and crisis management is likely to be a big part of...